We are Hiring

Email Marketing Specialist

Job Description

We are looking for a dynamic individual who will be responsible for generating new leads and set up and implement processes to track them to closure.
The ideal candidate must be a seasoned, high- energy professional with a strong performance-based track record of success.
Responsibilities
  • Manage and build overall email marketing strategy
  • Create various email lists and campaigns
  • Create and design various CTAs and email templates
  • Test every campaigns success
  • Determine email marketing KPIs
  • Develop and present reports on a weekly basis
  • Develop a lead generation strategy
  • Create smart email lists
  • Increase email subscriptions
  • Analyse data to get smart insights
  • Suggest methods for improvements
  • Segment lists based on behaviours like past email engagement and website interactions
  • Develop documentation and road maps for processes,
  •  A/B tests, and promotions that succeed through email.
Qualifications
  • BA/BS or equivalent working experience
  • Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
  • Proficient using marketing automation technology
  • Knowledge of latest digital marketing trends
  • Experience with email automation tools
  • Sense of ownership and pride in your performance and its impact on company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
Notes:
  • The role is to generate leads from US & Canada
  • The company has US based operations
It would be a complete Day shift (12:30 pm to 9:30 pm)
Job Category: Lead Generation Marketing
Job Type: Full Time
Job Location: Noida

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